Discover Personal Loans Redesign
2022
Content Design, Creative Direction, UI Text, Copywriting, Concept Testing, SEO
Lockton Re Creative Strategy
2021
Strategic Messaging Framework, Content Strategy, GTM Strategy, Creative Direction, Copywriting
TIAA Retirement Planner
2017
Design Workshops, Content Design, Creative Direction, UI Writing, Copywriting, Concept Testing, Agile Process
Sesame Workshop Redesign
2010
Copywriting
Betterment Site Acquisition
2018
Collaborative Workshops, Journey Mapping, Content Design, Copywriting, User Testing, Digital Advertising
Discover Content Design
2025
Discover Account Center Redesign, Discover it Card Launch, Misc Interactive initiatives
Merrill Edge Investment Guidance
2015
Content Strategy, Content Design, Creative Direction, Copywriting, Video
MCD Holid-AI Card Generator
2023
AI (Chat GPT & DALL-E), Content Design, UI Writing, Copywriting
New Cardmember Onboarding
2016
Content Design, UI Writing, Copywriting
Acima
2022
Content Design, Creative Direction, UI Writing, Copywriting, Product Design, Concept Testing, Agile Process, Video, Marketing
The Hartford Redesign
2016
Content Strategy, Content Design, Creative Direction, Copywriting, Concept Testing, Copy Guidelines
Discover Brand Work
2025
Creative Direction, Copywriting, Digital Advertising, Video